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Key Practices

Feintuch Communications helps clients effectively execute businesses -to-business (B2B) and business-to-consumer (B2C) communications campaigns. Whether the assignment is to introduce a new product to an international consumer base or help North American businesses digest the benefits of a better CRM system, the team at Feintuch Communications understands how to tell a story clearly and effectively. Our capabilities lie across numerous industries but we have a strong interest and a deep pool of experience in several categories:

Technology

Feintuch Communication’s approach to technology public relations is different than most. As gadget guys and gals ourselves, we walk it, talk it, use it and understand how to extract and package key features and benefits to entice technology buyers and drive corporate sales. With years of experience promoting a full range of technology companies – from some of the earliest cellular carriers to enterprise systems rolled out across hundreds of geographies – we understand what it takes to translate the “geek speak” and help our clients achieve their business goals.

Financial Services

Working in the financial services sector is a game of “inside baseball” – you have to know the players to win the game. Service providers, technology vendors, liquidity venues and end-users all co-exist in a very tiny industry. Success doesn’t come without feet on the street and working relationships with the editors and analysts who cover this space. Our team has more than 40 years of experience in this market having represented every kind of financial firm from stock exchanges to hedge funds, hardware and software technology providers, investment banks and connectivity platforms. We have the relationships to help our clients solve communications challenges in all facets of their business.

Advertising & Media

We enjoy decades of experience working within the advertising, market research, publishing, graphic design and media industries. We’ve supported specialty research and ratings companies, launched and grown next generation digital signage networks, helped publishers promote their print and online properties and nurtured young mobile marketing companies in telegraphing their messages. We understand the importance of developing innovative campaigns and providing expert counsel to help clients in this broad and high-profile arena to “rise above the clutter” and land in the collective public consciousness with a thud. Regardless of the medium employed to carry the message, we understand how to forge relationships for both emerging and established organizations, and better yet, structure them to yield results.


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