Every industry has a rule book, whether or not you know about it! As a communications professional, our rule book is endless. With many years of professional and personal experience, we sat down...
"When trying to build a brand on social media, it is important to remember these four things: be smart, be relentless, be honest and most importantly, be on message. Once you post something on...
Doug Wright is our resident consumer electronics and music tech expert. He has an extensive background representing major brands, including Sharp, Maxwell, Sony, Kenwood, Yamaha and Pioneer....
Trade shows, conferences and industry events present unique opportunities for PR professionals for several reasons. You have the opportunity to learn more about your client’s sector and the...
“Whether you’re in consumer, tech or B2B public relations, you should read a noteworthy news publication every day, like The Wall Street Journal, even though it may appear to be ‘off subject.’
Henry Feintuch was born a writer. Growing up, he’s always loved writing and had a strong interest in the news. When he was in the Boy Scouts, he was the editor of the newsletter for his local...
Editor's note: This article is written by Don Bates, APR, and Fellow PRSA. It appeared first in O’DwyerPR.com (Aug. 14, 2015) and O’Dwyer’s Newsletter. Actually, practitioners from these...
Nothing screams perfect summer nights more than a ball game at Yankee Stadium. With perfect weather, a buffet of burgers, hot dogs, and popcorn and great seats right along the first-base line,...
Since beginning my summer internship here at the end of May, I have learned more about the public relations industry than in my three years as a public relations student. I’m not saying that my...
We’ve all heard of culture shock – the emotional difficulties that come hand in hand with immersing oneself into another culture. But over the past few weeks I’ve been experiencing something...
Mar 28, 2016